Experience fully-online training from an accredited institution

Digital Marketing Employed Learnership

Upskill your internal teams with essential digital marketing and project management skills with our pioneering fully-online Digital Marketing Employed Learnership. This 12-month B-BBEE optimised programme is accredited as National Certificate: Advertising (NQF 5; SAQA ID: 58820).

B-BBEE optimised
SETA Accredited

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Meet the course presenter

Su Little

With over 15 years of both digital agency and corporate social media, digital, CRM, strategy, e-commerce, experiential events and brand management experience under her belt, Su has won numerous industry awards and was the first South African to be recognised on the global list of Corporate Social Strategists. Su is a regular speaker at social media, digital and integrated marketing conferences.

Meet the course creator

Rob Stokes

Entrepreneur and digital marketing guru

Rob Stokes is an investor and entrepreneur focused on the technology and education sectors. In his first innings, he founded award-winning digital agency, Quirk, in 1999. He built Quirk into one of the largest agencies on the African continent before selling it to the London listed global leader, WPP, in 2014. Today, Rob serves as Chairman of the Red & Yellow Creative School of Business and serves as non-exec director at Brandseye, Openbox and Cloudone.mobi.

Maximise the return on your Skills Development spend

Corporates can take advantage of SETA grants, tax deductions and a wealth of points on their B-BBEE scorecards. Companies are also able to recognise both the full cost of the programme and the full salary of each learner for the duration of their participation in the programme against their Skills Development spend.


  • Digital marketing strategy
  • Planning and creating digital assets
  • Search (PPC) and display advertising
  • Social Media Marketing
  • Search Engine Optimisation and analytics
  • How to plan, implement and deliver campaigns and projects
  • Essential business communication techniques

What is a learnership?

A Learnership is a work-based learning programme that leads to an NQF-registered qualification. They are managed by Sector Education and Training Authorities (SETAs) and were introduced by government to help upskill learners and to prepare them for the workplace. This learnership is designed for employed learners (i.e. existing staff) but can be run for unemployed learners should the need require (although the latter would require further discussion)


Avoid redundancy or irrelevance in an AI-flooded future. Red & Yellow courses are designed to develop your uniquely human skills - the ones that will set you apart from the robots, and teach you to think beyond the conventional .

Industry partnerships

We were founded by industry leaders. We’ve maintained that connection, developing course content with knowledge partners who are experts in their field. This connection ensures cutting edge content and tremendous credibility.

Human touch

Get a warm and engaging online experience from our incredible team. Our course coordinators, lecturers and Instructional Designers will guide and help you through our courses and will be glad to assist you in any way they can.

Trusted By


Red & Yellow is the perfect higher educational provider to partner with for a Learnership. The guidance and support from senior leaders to operational implementation has made coordinating two learnerships a breeze for Ogilvy SA. Thanks for the phenomenal support to both Ogilvy SA and our learners in making this happen!

- Liesl Damian-Harris, Head of L&D at Ogilvy SA

"Red & Yellow very successfully closes the distance gap with the online learnership. The tremendous support from the team negates the issues most often experienced with distance learning. The tutorials facilitate peer discussion, the different types of video keep the interest levels up, the links to additional resources make it convenient to follow topics of interest, and the constant support from the Programme Coordinators keep the students motivated and on schedule."

- Jude James, Head of Market Intelligence at Tiso Blackstar Group